Tuesday, 3 May 2005

Is Ovum ambitious?

Where's Ovum going to?
In Japan?
Ovum - largest European-owned analyst company to enter the Japanese market

In consulting?
Ovum and Nucleus Research forge exclusive ROI alliance

In Australia and New Zealand?
Computerworld: Ovum hatches plot to fill Meta void

Looks like a lot of plans, yet we remain to be convinced they have the will and credentials to successfully take on Gartner and execute on the sales and marketing aspects. Time will tell...


And more furling and hyperlinks to interesting articles: http://www.furl.net/members/ARonaut

1 comment:

AR-pro said...

Ovum's doesn't need to take on Gartner to succeed in Japan or New Zealand; those markets are under-serviced, so Ovum can grow without taking revenue from any of its competitors. That's exactly the situation in Korea, where Ovum has been very successful.