Burton lauches offensive campaign

Looks like Burton Group (not the cool Burton, the analyst firm) is on the offensive as they have launched a marketing campaing.
AnalystPerspectives sports the offending ad, although it's not on dropaseat.com.

Burton's offensive is somewhat reminiscent of this Forrester campaign, which to this date has failed to elevate them to the recognition enjoyed by META Group before its assimilation by the Borg.